We love being an Indie retailer for many reasons, with one of the main ones being our unique mix of brands that are handpicked and curated by Deryane. Our seasonal collections are a built from a mix of over 80 brands, ensuring we have the best pieces for your wardrobe sourced from around the world. However, sometimes nothing beats British style, and with over 20 British Brands stocked at The Dressing Room, we decided to step into Spring by celebrating some of our favourite British labels with a Blogger Brunch.
We invited some of our favourite industry influencers to the store to meet a few of our key British brands and discover a little bit more about their stories and relationship with us at The Dressing Room. We're proud to stock a variety of different brands, all of which have their own unique story to share - how they started, what their inspirations are, the faces behind the brand - and hosting a brunch where they could share this with some key influencers would be the perfect way to champion British style at The Dressing Room.
Witha a delicious brunch from Gails Bakery & mimosas in hand, the morning was spent chatting to brands, previewing their upcoming collections, getting sneak peeks of several exclusives we have coming soon (keep your eyes peeled!) and styling up some of the gorgeous collections in store.
Deryane welcomed everyone with a little insight into the latest updates on The Dressing Room, including our Lookbook collaborations, new Lifestyle section and a few other exciting plans we have up our sleeve to be revealed very soon! Then it was over to the brands, for a morning of mingling & new discoveries...
Rachel Jackson London showcased their stunning new collection, Electric Goddess which caught several eyes with our magpie tendancies for a little sparkle! We also had stunning jewellery brand, Brave Lotus, which shared its boho aesthetic and lovely personal brand story, and Hudson London teased us with their beautiful AW17 pieces which had us excited for Autumn already, if only for the shoes!
We had three beautiful clothing brands also here to celebrate their British roots. Mercy Delta showed their stunning AW17 collection including more than one exclusive which we're very excited to receive...we cannot wait to share more about this soon! We'll also have a beautiful Lily & Lionel exclusive scarf, which caused a buzz in store alongside their amazing AW17 collection. Rixo London shared a preview of their new collection to arrive next season which resulted in a few excited styling sessions! All in all, everyone ended up leaving excitedly anticipating the new season, with very long wishlists to boot!
We'd like to thank all the brands involved for taking the time to showcase their amazing collections and share their stories, and the bloggers who attended for enjoying a lovely morning with us. We love working with individuals who share the same passion for styling with us, and are always open to different ways of collaborating with bloggers and brands. From our Lookbook to our styling videos, find out a little bit more about our recent Blogger Brunch below and how we can collaborate in future.
We hope you enjoyed a little peek Behind the Scenes of The Dressing Room!